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1968 | Luxury Wine Label Design
Project type
Label design
Client
1968
Business field
French wine
Date
May 2025
Location
Hanoi, Vietnam
The 1968 project is conceived as an exhibition piece, where the wine label is not merely a product identifier but a visual narrative of time, heritage, and prestige.
Inspired by the historical weight behind a single number, the 1968 label employs a black, gold color palette as its primary visual language. The deep matte black background conveys depth and sophistication, while the subtle gold foil details evoke luxury, rarity, and collectability.
1968 is more than a wine label, it is a visual statement crafted for the premium segment, where design, storytelling, and emotion merge into a timeless luxury experience.
