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Nutri Soil - Macadamia agricultural packaging design

Project type

Packaging and label design

Client

Nutri Soil

Field of operation

Macadamia import and export

Date

August 2023

Location

Dak Lak, Vietnam

The design is inspired by the land where macadamia nuts are born. The shades of white, yellow, brown, and orange tell the story of sunshine, red soil, and harvest season. The images of mountains and fields are simplified into smooth patterns, to tell a natural yet modern story.

We want the packaging to not only protect the product, but also inspire purity and peace. No complications, no frills. Every detail is chosen to create a feeling of warmth, friendliness, and trust.

Each color version represents a nuance of experience:

White symbolizes purity and originality.
Yellow is the sunlight that nourishes each tree.
Orange brings the warmth of harvest season.
Brown is the color of the earth, of enduring roots.
Red creates an emotional highlight, rich in energy and impressive.

We believe that beautiful design is not just for looking.
Good design is something that makes you feel secure from the first touch.

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